Fashion Crimes: Gucci vs. Guess

Three years ago, Gucci filed a lawsuit against Guess for producing many products that are almost identical to their signature pieces.

According to The Huffington Post, On Wednesday Paul Marciano, Guess Inc. CEO, took the stand for a four-hour long examination by Ederer. He defended his company’s actions, acknowledging some design similarities but denying any wrongdoing.

“What I understand here, which is very frequent [in fashion], is an inspiration to create an original bag of G’s with the same components,” Marciano stated, according to Women’s Wear Daily. “That’s what design is.”

Guess is being accused of specifically ripping off four designs: Gucci’s green and red stripe; the interlocking “G” pattern; the square “G” and the brand name’s delicate script font. Gucci claims that Guess sold more than $221 million worth of products featuring these trademark infringements.

Marciano admitted, as he has done before, that a pair of Guess sneakers featuring a red stripe over an interlocking “G” print was so similar to Gucci that he was “embarrassed.” Yet that was one instance that the company has since repented for, Marciano argued; overall, Guess and its footwear licensee, Marc Fisher Footwear, have been following the rules.

Here is the photo of one of the Guess sneakers and the original Gucci sneakers:

The knock offs vs the originals

There’s no denying Guess was heavily “inspired” by Gucci in some their designs. I believe it’s wrong being that they are a known brand and stooped very low to make a profit.

What’s your verdict? Is Guess guilty or innocent?

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